veiwpage: /brands-english.php PRIOR items at The Boardingco
The BoardingCo Facebook Page The BoardingCo Twitter PageView in English日本語で見る
150
SALES NOW ON

Prior brand items

Since 1990 Prior has been relentlessly Refining the Ride. Handcrafting high-performance snowboards for more than two decades has given Prior the knowledge and skills to consistently produce boards and skis that stand up to the test of time, and the rigorous performance needs of the most dedicated local riders and elite athletes.

Shape, length, sidecut, flex, weight, camber, and material composition are all carefully considered and tested in Prior's custom factory at the bottom of Whistler Mountain (North America's biggest winter resort). Prior's unrivalled access to R&D leads to continuous enhancements thru its full lineup handcrafted boards and skis. Throughout its history Prior has been driven by the singular goal of making the best boards and skis possible.
Prior HAKUPOW BluePrior HAKUPOW BluePrior HAKUPOW BluePrior HAKUPOW BluePrior HAKUPOW BluePrior HAKUPOW BluePrior LogoPrior 2017 HAKUPOW Blue
Description: The Hakupow A directional powder riding Katana. This board is a culmination of 3 very influential boards. I have incorporated factors from each of these boards to design what I feel is an insane powder board. It has "snap and release ", "drive ", and "hold" for when things get critical and you just need to "hold that line" to get outta there . From intermediate to advanced this is great board for riding within resort, carving groomed, ripping the shit out of side walls, reverse tail jams , laybacks in bowl parks , to kickarse "6ft off shore" bottomless powder barrels on the other side of the resort. (Please only venture these territories with a qualified professional ) The limited side cut enables you to throw down long power "bottom" turns on large open faces the shortness in tail enables quick toe to heal "rail to rail" transition for when charging steep and tight trees. The overall stiffness provides spring to bounce you out of turns when carving cordaroy which translates to pop when riding Nippon kneedeep pow. Yeeeeeew !! We have unashamedly poached the stiffness factor from a Jones Hover tail and embraced the idea of a 161 sidecut within a 156 overall length . Unlike the Hover we have taken the corners out of the nose outline to prevent outwards pressure when traversing around a steep slope. Tail shape and rocker and overall board camber have been heavily influenced by the 19?? Craig Kelly supermodel. We started the board with a Prior Spearhead incorporating carbon fibre, hardwood cores, and high end endurable P-Tex The testing ground has been mostly Hakuba, the learning curve has been in the shadow and company of countless amazing professional snowboarders whom I have understudied (riden with) and sought to understand what factors are critical for performance riding. Our manufacturing comes from a factory full professional tardesmen (that happan to ride a lot) The Prior factory has been at the forefront of custom shaping for competition, material innovation and freeriding design for over 25 years - consistant and reliable quality. Enjoy the ride. William Beresford - The Boarding Co
Reduced PriceRcmnd. Retail::
¥110000
Our Price:
¥66000
Add to cart:
Prior HAKUPOW RedPrior HAKUPOW RedPrior HAKUPOW RedPrior HAKUPOW RedPrior HAKUPOW RedPrior HAKUPOW RedPrior HAKUPOW RedPrior Logo     Prior 2017 HAKUPOW Red
Description: The Hakupow A directional powder riding Katana. This board is a culmination of 3 very influential boards. I have incorporated factors from each of these boards to design what I feel is an insane powder board. It has "snap and release ", "drive ", and "hold" for when things get critical and you just need to "hold that line" to get outta there . From intermediate to advanced this is great board for riding within resort, carving groomed, ripping the shit out of side walls, reverse tail jams , laybacks in bowl parks , to kickarse "6ft off shore" bottomless powder barrels on the other side of the resort. (Please only venture these territories with a qualified professional ) The limited side cut enables you to throw down long power "bottom" turns on large open faces the shortness in tail enables quick toe to heal "rail to rail" transition for when charging steep and tight trees. The overall stiffness provides spring to bounce you out of turns when carving cordaroy which translates to pop when riding Nippon kneedeep pow. Yeeeeeew !! We have unashamedly poached the stiffness factor from a Jones Hover tail and embraced the idea of a 161 sidecut within a 156 overall length . Unlike the Hover we have taken the corners out of the nose outline to prevent outwards pressure when traversing around a steep slope. Tail shape and rocker and overall board camber have been heavily influenced by the 19?? Craig Kelly supermodel. We started the board with a Prior Spearhead incorporating carbon fibre, hardwood cores, and high end endurable P-Tex The testing ground has been mostly Hakuba, the learning curve has been in the shadow and company of countless amazing professional snowboarders whom I have understudied (riden with) and sought to understand what factors are critical for performance riding. Our manufacturing comes from a factory full professional tardesmen (that happan to ride a lot) The Prior factory has been at the forefront of custom shaping for competition, material innovation and freeriding design for over 25 years - consistant and reliable quality. Enjoy the ride. William Beresford - The Boarding Co
Sold Out:
Our Price:
¥110000
This item is currently sold out. to get a quote and delivery schedule
Prior HAKUPOW GreenPrior HAKUPOW GreenPrior HAKUPOW GreenPrior HAKUPOW GreenPrior HAKUPOW GreenPrior HAKUPOW GreenPrior LogoPrior 2017 HAKUPOW Green
Description: The Hakupow A directional powder riding Katana. This board is a culmination of 3 very influential boards. I have incorporated factors from each of these boards to design what I feel is an insane powder board. It has "snap and release ", "drive ", and "hold" for when things get critical and you just need to "hold that line" to get outta there . From intermediate to advanced this is great board for riding within resort, carving groomed, ripping the shit out of side walls, reverse tail jams , laybacks in bowl parks , to kickarse "6ft off shore" bottomless powder barrels on the other side of the resort. (Please only venture these territories with a qualified professional ) The limited side cut enables you to throw down long power "bottom" turns on large open faces the shortness in tail enables quick toe to heal "rail to rail" transition for when charging steep and tight trees. The overall stiffness provides spring to bounce you out of turns when carving cordaroy which translates to pop when riding Nippon kneedeep pow. Yeeeeeew !! We have unashamedly poached the stiffness factor from a Jones Hover tail and embraced the idea of a 161 sidecut within a 156 overall length . Unlike the Hover we have taken the corners out of the nose outline to prevent outwards pressure when traversing around a steep slope. Tail shape and rocker and overall board camber have been heavily influenced by the 19?? Craig Kelly supermodel. We started the board with a Prior Spearhead incorporating carbon fibre, hardwood cores, and high end endurable P-Tex The testing ground has been mostly Hakuba, the learning curve has been in the shadow and company of countless amazing professional snowboarders whom I have understudied (riden with) and sought to understand what factors are critical for performance riding. Our manufacturing comes from a factory full professional tardesmen (that happan to ride a lot) The Prior factory has been at the forefront of custom shaping for competition, material innovation and freeriding design for over 25 years - consistant and reliable quality. Enjoy the ride. William Beresford - The Boarding Co
Our Price:
¥110000
Add to cart:
Prior HAKUPOW RedPrior HAKUPOW RedPrior HAKUPOW RedPrior HAKUPOW RedPrior Logo     Prior 2016 HAKUPOW Red
Description: The Hakupow A directional powder riding Katana. This board is a culmination of 3 very influential boards. I have incorporated factors from each of these boards to design what I feel is an insane powder board. It has "snap and release ", "drive ", and "hold" for when things get critical and you just need to "hold that line" to get outta there . From intermediate to advanced this is great board for riding within resort, carving groomed, ripping the shit out of side walls, reverse tail jams , laybacks in bowl parks , to kickarse "6ft off shore" bottomless powder barrels on the other side of the resort. (Please only venture these territories with a qualified professional ) The limited side cut enables you to throw down long power "bottom" turns on large open faces the shortness in tail enables quick toe to heal "rail to rail" transition for when charging steep and tight trees. The overall stiffness provides spring to bounce you out of turns when carving cordaroy which translates to pop when riding Nippon kneedeep pow. Yeeeeeew !! We have unashamedly poached the stiffness factor from a Jones Hover tail and embraced the idea of a 161 sidecut within a 156 overall length . Unlike the Hover we have taken the corners out of the nose outline to prevent outwards pressure when traversing around a steep slope. Tail shape and rocker and overall board camber have been heavily influenced by the 19?? Craig Kelly supermodel. We started the board with a Prior Spearhead incorporating carbon fibre, hardwood cores, and high end endurable P-Tex The testing ground has been mostly Hakuba, the learning curve has been in the shadow and company of countless amazing professional snowboarders whom I have understudied (riden with) and sought to understand what factors are critical for performance riding. Our manufacturing comes from a factory full professional tardesmen (that happan to ride a lot) The Prior factory has been at the forefront of custom shaping for competition, material innovation and freeriding design for over 25 years - consistant and reliable quality. Enjoy the ride. William Beresford - The Boarding Co
Sold Out:
Our Price:
¥84900
This item is currently sold out. to get a quote and delivery schedule
Prior MFR 162 BluePrior MFR 162 BluePrior MFR 162 BluePrior MFR 162 BluePrior LogoPrior 2016 MFR 162 Blue
Description:
Our Price:
¥77900
Add to cart:
Prior KHYBER 160 BluePrior KHYBER 160 BluePrior KHYBER 160 BluePrior LogoPrior 2016 KHYBER 160 Blue
Description:
Our Price:
¥83900
Add to cart:
Prior SPEARHEAD 161 BluePrior SPEARHEAD 161 BluePrior SPEARHEAD 161 BluePrior SPEARHEAD 161 BluePrior LogoPrior 2016 SPEARHEAD 161 Blue
Description:
Our Price:
¥83900
Add to cart:
Prior KHYBER SPLIT 160Prior KHYBER SPLIT 160Prior Logo     Prior 2016 KHYBER SPLIT 160
Description:
Sold Out:
Our Price:
¥129500
This item is currently sold out. to get a quote and delivery schedule
Prior BC SPLIT 161Prior BC SPLIT 161Prior LogoPrior 2016 BC SPLIT 161
Description:
Reduced PriceRcmnd. Retail::
¥129500
Our Price:
¥77700
Add to cart:
Prior BRANDYWINE SPLIT 149Prior BRANDYWINE SPLIT 149Prior BRANDYWINE SPLIT 149Prior BRANDYWINE SPLIT 149Prior LogoPrior 2016 BRANDYWINE SPLIT 149
Description:
Reduced PriceRcmnd. Retail::
¥129500
Our Price:
¥77700
Add to cart:
Prior KHYBER SPLIT XTC W/KARAKORAMPrior KHYBER SPLIT XTC W/KARAKORAMPrior KHYBER SPLIT XTC W/KARAKORAMPrior LogoPrior 2015 KHYBER SPLIT XTC W/KARAKORAM
Description: T: Ullr, B: Chunky Blue White, XTC construction, As our best selling splitboard for many years running, the Khyber Splitboard is back and in top shape. It has a wide nose, generous sidecut, ample taper, and hybrid rocker that together provide excellent float and manoeuvrability in powder conditions as well as minimizing back leg burn in powder. The Khyber makes riding tight trees and critical sections easier than you’ve ever dreamed possible. The Khyber Splitboard is the ideal board for those stepping in to the backcountry in search of soft snow in the trees or tight terrain. The Khyber is named after an off-piste area on Whistler Mountain that is legendary for its treed powder stashes. There is a great view of the Khyber zone from the Prior factory. XTC Carbon Construction is available as an upgrade to all Prior splitboards and saves an average of 500 grams (1lb 1oz) off a Prior splitboard pressed with our standard quadraxial fiberglass. Profile: Hybrid rocker profile provides floatation and predictability in powder and silky smooth transitions from edge-to-edge with excellent edge control. 2-4 mm of traditional camber underfoot provides energy from turn-to-turn. Rider Type: Self propelled backcountry snowboarders who want a quick-turning ride that maximizes their powder experience. Best For: Powder of all kinds - from tight trees to chutes, pillow lines and open bowls.
Reduced PriceRcmnd. Retail::
¥131500
Our Price:
¥92050
Add to cart:
Prior BRANDYWINE SPLIT XTC W/KARAKORAMPrior BRANDYWINE SPLIT XTC W/KARAKORAMPrior BRANDYWINE SPLIT XTC W/KARAKORAMPrior LogoPrior 2015 Ladies BRANDYWINE SPLIT XTC W/KARAKORAM
Description: T: Wild Heart, B: Chunky Blue White, XTC construction, Prior began making splitboards for women starting in 2002 as we developed smaller sizes for the Backcountry Splitboard. Key features included a narrower waist, additional sidecut and a slightly softer flex pattern to accommodate women’s physiques. During winter 2010/11 Prior went one step further and gave this style its own name and correctly identified it as the world’s first female specific splitboard. The Brandywine Splitboard is entrenched as a staple in the Prior splitboard lineup and won the Backcountry Magazine award for outstanding splitboard performance in 2011/12 It’s designed to provide a smooth, fast ride in the complete gamut of winter conditions and allows women to access and rip up the backcountry like never before. It’s the ideal board for female directional freeriders who are looking for confident variable snow performance. From big mountain shredders to progressing backcountry explorers this is a great option. XTC Carbon Construction is available as an upgrade to all Prior splitboards and saves an average (1lb 1oz) off a Prior splitboard pressed with our standard quadraxial fiberglass.
Reduced PriceRcmnd. Retail::
¥131500
Our Price:
¥92050
Add to cart:
Prior SHORT TOQUEPrior SHORT TOQUEPrior LogoPrior 2014 SHORT TOQUE
Description: Purple, Keep your noggin warm with this classic toque. 100% Turbo Acrylic
Our Price:
¥2600
Add to cart:
Prior SNOWBOARD MANUFACTORY TPrior SNOWBOARD MANUFACTORY TPrior SNOWBOARD MANUFACTORY TPrior SNOWBOARD MANUFACTORY TPrior LogoPrior 2014 SNOWBOARD MANUFACTORY T
Description: Prior gives you a t-shirt representing a core brand handmade from whistler in both skis and snowboards.This Handprint makes it a touch more local than the corporate giants .Sizes are foreign sizes.M= (JPN) L-XL.
Our Price:
¥3500
Add to cart:
Prior TOPO  TPrior TOPO  TPrior TOPO  TPrior TOPO  TPrior LogoPrior 2014 TOPO T
Description: Black/Green Topo, Prior gives you a t-shirt representing a core brand handmade from whistler in both skis and snowboards.This Handprint makes it a touch more local than the corporate giants .Sizes are foreign sizes.M= (JPN) L-XL.
Our Price:
¥3500
Add to cart:
Prior RASTA LION TPrior RASTA LION TPrior RASTA LION TPrior LogoPrior 2014 RASTA LION T
Description: Black/Rasta lion, Prior gives you a t-shirt representing a core brand handmade from whistler in both skis and snowboards.This Handprint makes it a touch more local than the corporate giants .Sizes are foreign sizes.M= (JPN) L-XL.
Our Price:
¥3500
Add to cart:
Prior PRIOR MENS TEE TOPOPrior PRIOR MENS TEE TOPOPrior LogoPrior 2013 Mens PRIOR MENS TEE TOPO
Description: Black with Red text, 100% Fine Jersey cotton construction,
Our Price:
¥3400
Add to cart:
Prior PRIOR DB3Prior PRIOR DB3Prior PRIOR DB3Prior LogoPrior 2013 PRIOR DB3
Description: The DB3 is a new shape that makes soft snow riding easy and still performs all over the mountain! Its tip, tail shape and 15mm taper combined with ample sidecut result in a ski that turns on a dime, floats effortlessly through powder and soft snow chunder and still tears a rail on the groomers. The DB3 is a flowing surfy feeling to skiing...that’s pure fun! Profile: Mild nose rocker profile with traditional camber throughout the rest of the ski. A perfect combination for turn initiation, edge hold and float for this shape. Ride: The increased taper and sidecut provides insane trim, float and manoeuvrability in powder conditions compared with standard freeski shapes. Conditions: Powder, all mountain, trees, glades, open alpine bowls, quick turns, cruising groomers.
Our Price:
¥81600
Add to cart:
Prior PRIOR MENS TEE TOPOPrior PRIOR MENS TEE TOPOPrior LogoPrior 2013 Mens PRIOR MENS TEE TOPO
Description: Sand with Blue text, a comfy combed cotton preshrunk jersey that will be the first t-shirt you pick after each wash. Taped neck and shoulders and double needle stitching creates a comfort that lasts!
Our Price:
¥3400
Add to cart:
Prior PRIOR MENS TEE CUSTOM SSPrior PRIOR MENS TEE CUSTOM SSPrior PRIOR MENS TEE CUSTOM SSPrior LogoPrior 2013 Mens PRIOR MENS TEE CUSTOM SS
Description: Black with Red text, a comfy combed cotton preshrunk jersey that will be the first t-shirt you pick after each wash. Taped neck and shoulders and double needle stitching creates a comfort that lasts!
Our Price:
¥3400
Add to cart:
Prior PRIOR MENS TEE CUSTOM SSPrior PRIOR MENS TEE CUSTOM SSPrior PRIOR MENS TEE CUSTOM SSPrior LogoPrior 2013 Mens PRIOR MENS TEE CUSTOM SS
Description: Black with White text, a comfy combed cotton preshrunk jersey that will be the first t-shirt you pick after each wash. Taped neck and shoulders and double needle stitching creates a comfort that lasts!
Our Price:
¥3400
Add to cart:
Prior PRIOR 1990 LOGO TEEPrior PRIOR 1990 LOGO TEEPrior PRIOR 1990 LOGO TEEPrior PRIOR 1990 LOGO TEEPrior PRIOR 1990 LOGO TEEPrior LogoPrior 2013 Mens PRIOR 1990 LOGO TEE
Description: Green with White logo
Our Price:
¥3400
Add to cart:
Prior PRIOR WMS CROWN TEEPrior PRIOR WMS CROWN TEEPrior PRIOR WMS CROWN TEEPrior PRIOR WMS CROWN TEEPrior PRIOR WMS CROWN TEEPrior LogoPrior 2013 Ladies PRIOR WMS CROWN TEE
Description: Darkbrown with Blue text,
Our Price:
¥3400
Add to cart:

















You have requested an item that is out of stock or a different size to what we have. Fill in your details below and we'll do our best to source one for you.
We'll get back to you with a quote on current prices and how soon we can deliver before ordering.

Log in to have your details entered automatically

First Name:
Surname:
E-Mail Address:
Item:
Required Size:
Other Details:
 



Thanks for your interest!
Click anywhere to close